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2020 was a historic year for e-commerce. With social isolation, the online sales broke many records. And despite the start of vaccination and a possible return to mobility, the trend is to keep growing in 2021.

Many professionals who work with e-commerce do not know the potential that data analysis can bring to the business. In this article, I’m going to talk a little bit about how to do some simple analysis with python. Those analytics solutions can open up new opportunities, identify problems and provide useful information for managing e-commerce.

We will conduct an Exploratory Data Analysis (EDA) on…

Bruno Argollo

Planning Analyst at Globo

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